What is Different about Political Messaging in the Digital Age? Everything.

Become an exceptional digital political professional with an understanding of cutting edge digital advertising, engagement, and analysis techniques in one of four areas of communication that are in particularly high demand.

Digital in politics has gone from a $2 million to $1 billion industry in only eight years. Professionals are still trying to keep up with this growth and many aren’t trained in the field. A master’s degree in political communication will give you the unique opportunity to learn from the best in the field and become a true professional.

Whether you want to be a communications director on a presidential campaign, a media consultant creating grassroots outreach, or a public affairs strategist, this program is for you. Taught by leaders in their fields, this program prepares you to navigate the thrilling and changing landscape of politics and communication, giving you the tools to make a difference today. Our students harness the tools of modern campaigning to help increase political engagement and drive change.

University of Florida Online Master’s in Political Communication

The online Master of Arts in Mass Communication with a specialization in Political Communication includes 38 credit hours— 35 hours of coursework plus three final credits in the capstone course. Program curriculum is guided by an Advisory Council of top industry experts, with courses taught by industry professionals and University of Florida faculty.

Unique Learning Experience

  • Each semester is 12 weeks, with three semesters per year (Spring, Summer, Fall).
  • Full-time students can complete the curriculum in under two years.
  • All classes are online with recorded lectures, allowing students to view classes at their pace during the week. Each week, students must meet weekly objectives and complete assignments.

Application Deadlines:

July 1

November 1

April 1

Careers in Political Communication

Careers in political communication pay very well, with salaries of $60,000 – $100,000+ per year.

Organizations hiring candidates with this skill set include:

  • Digital agencies/firms with political clients
  • Government offices
  • Political agencies/firms
  • Political campaigns
  • Public advocacy/lobbying organizations

Examples for opportunities you will qualify for include:

  • Account executive for political digital agency
  • Account Manager
  • Communications Manager
  • Digital Director for political campaigns
  • Digital Media Analyst
  • Digital Strategist
  • Interactive Media Developer
  • Social Media Strategist


Quick Facts

38 credit hours
100% online
recorded lectures & live office hours
Fall Semester: August-November
Spring Semester: January-March
Summer Semester: May-August
Download Info Packet


Application Deadlines

Fall Semester
July 1

Spring Semester
November 1

Summer Semester
April 1


What will you master? Start Now

What Our Alumni Say

Three benefits of the program are: the flexibility it offers, the highly qualified staff and the short semesters. As a working professional, it makes it much easier to manage a graduate program when I can stay late at work some nights/go to conferences without fear of missing a class. The staff have real-world experience and bring that to their teaching, which shows how applicable these skills are outside of the program.

Katherine Duguid

Account Specialist, Rakuten Affiliate Network
UF MA '19 (expected)

Do you want more information? Contact Us!