WeAreGoFl is one of my clients with Paradise, we are currently working on an exciting campaign. Stay tuned!
As the social Media Community Manager for Paradise Advertising, I manage day-to-day social media schedule, including content posts, promotional posts and engagement for multiple clients. This includes participating in regular travel chats and working with cross-functional teams on social media campaigns, monthly content creation and strategies. Responsible for leading online community development of clients and utilizing social media analytics to provide insight to internal teams as well as clients.
Reading, cooking, travel, working out
Casey was awarded “Best Storyteller” in back-to-back years at summer camp, making the field of communications a no-brainer for the two-time University of Florida grad. The South Florida native graduated with her Bachelor’s of Science in Telecommunications in 2012 and applied to the Social Media master’s program in early 2013 while working as a communications assistant in the University of South Florida’s athletics department. During her time in the program, Casey moved on to George Mason University in Virginia where she worked as an Assistant Director of Athletic Communications. She graduated in December of 2014 as part of the program’s first graduating class. Casey returned to her home state in 2016 where she is currently a Social Media Community Manager at Paradise Advertising in St. Petersburg.
In addition to social media, Casey is passionate about the Florida Gators, Harry Potter and desserts.
Coral Springs Charter School
University of Florida
While at George Mason I worked with most of the women’s athletics teams. Though this presented many obstacles, working with the coaches and student-athletes to tell their stories through social and traditional media was incredibly rewarding.
Social Media Community Manager, Paradise Advertising
The endless options and opportunities offered to students and alumni.
What I learned in the program plays a role in every day of my professional life. From creating campaigns to explaining the importance of social media to higher ups, the courses I took have been key.
Undergraduate: Ted Spiker
Grad school: Justin Kings
Train to be an Olympian.
Travel the world.