PUR 6607 - Public Relations Management

3 Credits

As a professional in the public communication field you will likely hold a management position. You will manage projects, people, clients, agencies, issues and information. You will advise senior management and may even be an integral part of that senior leadership structure. Being prepared to take on these management functions is crucial to your ability to be an effective communication professional, whether you work for a small firm or a large one, for a business or a non-profit.

Prerequisites: None.