Courses

MMC 6936 - Sports Media Analytics

3 Credits

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This course equips students with the skills to analyze and interpret data within the sports media landscape. Emphasizing the use of advanced analytics and visualization techniques, students will learn to transform complex data into actionable insights that enhance content strategy and audience engagement. By integrating theory with practical applications, the course prepares graduates to leverage data effectively in decision-making processes for sports media organizations.

Prerequisites: None.

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