The University of Florida online Master of Mass Communication concentration in Digital Journalism and Multimedia Storytelling is designed to produce graduates who are masters of the latest reporting, writing, and technical skills for traditional journalism, digital media, and various genres of storytelling across a variety of multimedia platforms.

What is Digital Journalism and Multimedia Storytelling?

Digital Journalism and Multimedia Storytelling include reporting, writing, and technical skills for traditional journalism, digital media, and various genres of storytelling across a variety of multimedia platforms. The Digital Journalism master’s concentration is designed to challenge students to think critically, independently, and creatively when creating and evaluating both their own work and that of others. Courses are designed to teach students how to:

  • Apply the principles of free speech and a free press
  • Master the latest reporting, interviewing, storytelling, writing, editing, and technical skills for journalism, digital and social media
  • Practice professional ethics and collaboration in the pursuit of truth, accuracy, fairness, diversity and inclusion
  • Analyze historical and current information to identify key events, trends and potential stories
  • Provide editing, evaluation, coaching and helpful feedback to improve writing for publishing
  • Relate theories of mass communication to current topics in digital journalism and storytelling

University of Florida Online Master’s Concentration in Digital Journalism and Multimedia Storytelling

The online Master of Arts in Mass Communication with a concentration in Digital Journalism and Multimedia Storytelling includes 37 credit hours— 34 hours of coursework plus three final credits in a capstone course. The program curriculum is guided by an Advisory Board of top industry experts, with courses taught by industry professionals and University of Florida faculty. Courses are 16 weeks long and are offered three semesters per year in Fall, Spring, and Summer. Full-time students can complete the master’s concentration in as few as 16 months.

Quick Facts

37 credit hours
100% online via recorded lectures & live class meetings
Fall Semester starts in August
Spring Semester starts in January
Summer Semester starts in May

Application Deadlines

Fall Semester
Priority Deadline: April 1
Final Deadline: June 1
Spring Semester October 1
Summer Semester February 1

# 1

Public University

Wall Street Journal 2023

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Unique Learning Experience
UF CJC Online programs are designed for students who crave:

  • Courses that challenge them to grow as communicators through hands-on assignments where they receive detailed constructive feedback from peers and instructors
  • The flexibility of online courses where pre-recorded lectures and live online meetings allow students to engage with their courses from anywhere in the world
  • Networking opportunities with peers, alumni, instructors, and guest lecturers
  • Professional growth and advancement opportunities
  • Creative storytelling skills
  • A transformative student-centered learning experience
  • Personalized attention from highly engaged faculty
  • An affordable and respected graduate degree from a top-10 public university

Graduates of the Digital Journalism and Multimedia Storytelling master’s concentration will be able to:

  • Develop a publishable long-form story through reporting, interviewing, storytelling, writing, editing, and technical skills. 
  • Analyze journalistic, digital, and social media challenges. 
  • Analyze audience profiles (personas).
  • Create stories for a target audience. 
  • Evaluate others’ work for publication. 
  • Prepare a story pitch. 
  • Practice professional ethics and collaboration.

Specific positions you may qualify for upon graduation include:

  • Multimedia Journalist
  • Content Writer
  • News Producer
  • Editor
  • Copywriter
  • Market Research Analyst
  • Digital Strategist

Application Deadlines: 

Fall Semester: April 1
Spring Semester: October 1
Summer Semester: February 1

Tuition and Fees:

$484.48 per credit hour
Total Cost: $17,441

The online aspect of the MAMC program provided the flexibility I needed to continue my job and earn my graduate degree at the same time. Overall, I found my experience in UF’s College of Journalism and Communications to be both stimulating and rewarding. The knowledge I have gained from my interactions with students and professors in the program has been invaluable to my professional growth. If it weren’t for the foundation I received from the University of Florida, I wouldn’t have my dream job today.

– Kimberly Devitt, Marketing Manager, Corkcicle, UF MA ’16

Digital Journalism and Multimedia Journalism Program Information

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