Nathan Mendenhall, @NCMSocial We live in a very special time in the marketing industry. Pretty much anyone with internet access can become an entrepreneur or marketer with the right coaching and a thirst for knowledge. 2019 marks the very first year that digital advertising spends (e.g., Facebook, Google, Instagram) in the U.S. will exceed traditional... View Article
Your hard work toward getting a job is not over when the interview ends. Following every interview, etiquette demands that you send a thank you note to your interviewer. Thank you emails are short, polite notes that express your enthusiasm, thank the interviewer for her time, and include any information you may have forgotten to... View Article
If you’re thinking about skipping the cover letter, don’t. Your cover letter should always accompany your resume, much like cookies and milk. You cannot have one without the other. This step is extremely important to get a job. It’s your chance to spark the employer’s interest. Written correctly, you will make them want to meet you.... View Article
If you’re not getting interviews, then perhaps your cover letter is to blame. Even if your resume is put together extremely well, a bad cover letter will knock you off the candidate list. The cover letter is your first impression; it is your sales pitch. You have one page to show your interest in the... View Article
If you aren’t getting much response from prospective employers, perhaps you should spice up your cover letter. A great cover letter can set you apart from the other candidates, illustrating your strengths, creativity and communication style. Many cover letters follow the standard format and all read the same, which can be boring to hiring managers.... View Article
Are you not getting enough response from your cover letter? You may need to strengthen up your content. Action words, also called power words, add direction and persuasiveness to your cover letter. Power words can be verbs or nouns to describe your accomplishments and qualifications. Not only are power words effective, they also help your cover... View Article
Even though a company isn’t advertising job openings, that doesn’t mean there aren’t any. An open cover letter — also called a cold cover letter or a letter of interest — shows a prospective employer that you’re diligent, resourceful and proactive. It can be a useful tool to grab the attention of a hiring manager.... View Article
The cover letter is your first impression made to a potential employer. It is your chance to show your interest in the company, highlight your experience and convey that you are the right fit for the job. Effective cover letters are tailored specifically for the company, with a thorough explanation of why you’re a good... View Article