Social Media Curriculum

The Master of Arts in Mass Communication with a concentration in social media is a 36 credit hour program consisting of 12 credits of core social media courses, nine credits of core mass communication credits, nine elective credit hours, four practicum credit hours, one professional development credit hour, and a three-credit capstone featuring a real client.

For those not pursuing a master’s, there is an option to earn a graduate certificate. For more information on the graduate certificate, click here.

Unique Learning Experience

  • The fall and spring semesters are 16 weeks and the summer semester is 13 weeks. All courses follow the traditional UF Academic Calendar.
  • Students generally take between one and three classes per semester.
  • Full-time students can complete the curriculum in 15 months.
  • All classes are online with recorded lectures and live online meetings, allowing students to view classes at their pace during the week.
  • Each week, students must meet weekly objectives and complete assignments.

View the full list of UF CJC Online courses and descriptions here.

Graduate Certificate

Students in the graduate certificate track complete the first four courses listed above. Upon successful completion, students can transfer into the master’s degree track. Learn more about the graduate certificate.

Quick Facts

36 credit hours for master's degree
12 credit hours for graduate certificate
100% online via
recorded lectures & live online class meetings
Fall Semester starts in August
Spring Semester starts in January
Summer Semester starts in May

Courses follow the UF Academic Calendar

Download Info Packet


Application Deadlines

Fall Semester
April 1

Spring Semester
October 1

Summer Semester
February 1



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